Adaptive Re-use Dominates Hotel Builds
Adaptive re-use is starting to dominate hotel development. In the last year-and-a-half, R.D. Olson Construction says that the majority of its hotel projects have been major redevelopments or adaptive reuse projects. The construction company recently completed an adaptive re-use hotel project near LAX, converting a dilapidated office building into a dual-branded hotel.
“In the last three to five years, there has been a greater need for additional hotel rooms,” Bill Wilhelm, president of R.D. Olson Construction, tells GlobeSt.com. “So, there has been a lot of activity and a lot of hotel renovations. About 60% of our construction volume is in hospitality, and in the last year-and-a-half, we have seen a tremendous swing going from ground-up to adaptive reuse and major renovations. Before, we were running about 55% new, and now we have flipped it to where we are doing about 58% in adaptive reuse and the balance is in new construction.”
It makes sense that adaptive re-use has become popular for hotel projects. They are less expensive than ground-up construction and reserve character. Most importantly, however, they are much faster to build. “When you have an adaptive reuse opportunity, there are a lot of positives,” says Wilhelm. “One is the speed at which you can get a project up and running to where you have heads on beds, as we call it in the hotel industry. Two, when you look at the overall cost of construction for replacement cost, typically, you can find yourself a building that has a lot of character that you can use. It is more economical than doing ground-up construction.”
Adaptive re-use also helps to hedge against a potential downturn. Because the hotel is profitable more quickly, it can be a good tool for developers looking to get off the ground. “A lot of hotel developers and owners understand the demand, and it has become all about speed and how to get heads on beds,” adds Wilhelm. “We are trying to beat the industry when the industry starts to soften up. We are starting to see some of that. For the first time in six years, we have seen a decrease in new hotel starts. We are getting to the supply demand level where you are going to have to be careful with how many rooms you bring into a general area.”
The 12 story, 260,000-square-foot H Hotel adaptive re-use project took approximately 17 months to complete.
Guests Love Amenities: The Shift in Demand from Select-Service to Full-Service Hotels
The hospitality market has made a true comeback over the past several years as a result of the improving post-recession economy. Business trips are more common, and families and couples are once again traveling for pleasure. To keep up with the increased demand, the hospitality construction and development sectors have responded, adding various properties, many of which are select-service hotels in strategic locations. While this rapid growth has positioned the hospitality sector well, there are signs the market is imminently changing— and that the strategy behind hospitality construction and development must, and will, change with it. The improvements in the economy have driven increased demand for beds and amenities. That same economic upturn has also boosted land and construction prices, ultimately increasing the cost of hotel development. While there is stilldemand for additional hotel rooms in some markets, others are showing signs of saturation. Hospitality professionals will need to address both the increased cost of construction and market saturation – and provide a truly unique product — if they are to succeed and compete in the changing marketplace.
– Bill Wilhelm, President – R.D. Olson Construction
Read the entire story on page 24 of this month’s Western Real Estate Business.
The hotel boom of 2015
High occupancy rates, rising room rates, record hotel sales – the year had it all.
We’re excited to be a part of the booming hotel industry in Orange County this year! According to a recent article in the Orange County Register, the OC experienced high occupancy rates, rising room rates, and an increase in new construction in 2015. Our Pasea Hotel & Spa project, slated to open in the spring of 2016, was featured in the piece, which highlighted the hotel’s unique customer experience and amenities, such as flip flops instead of slippers and 34,000 square feet of event space. Learn more about the region’s hotel boom here.